BEYOND Biohacking
Website for BEYOND Biohacking, the long-running biohacking conference in Austin hosted by Dave Asprey.
The Problem
A conference website has to sell next year’s event while this year’s is still filling up. Most get rebuilt every year. This one couldn’t.
Objectives
Present speakers, programming and partners clearly to attendees, speakers and exhibitors at once.
Move visitors to register, apply to speak or exhibit.
Let the team keep speakers, partners and posts current, and roll the site to the next year without a rebuild.
Challenge
BEYOND Biohacking brings speakers, practitioners, brands and attendees together for three days of biohacking, longevity science and consciousness in Austin, hosted by Dave Asprey. The speaker lineup and a partner roster of more than 150 brands change weekly in the run-up.
A conference site lives twice: months of selling before the doors open, then the day after, when it has to become next year’s site. That turnover is where most event sites fall apart.
Strategic Approach
We designed the site in Figma and built a custom WordPress theme as a kit of reusable blocks, not a set of fixed pages. Event hero, at-a-glance stats, speaker grid with topic filter and speaker profiles, experience tabs, ticket badges, FAQ, agenda. Registration hands off to Swoogo. Because everything is a block, the team rebuilds the homepage for a new year without touching code.
After launch we kept going: blog, speaker and pass detail pages, a tiered Partners page, sponsor and exhibitor logos loaded as they arrived, OptinMonster lead capture, Google Tag Manager.
What we delivered
- Site design in Figma and a custom WordPress theme
- Reusable event blocks: hero, stats, speaker grid, experience tabs, ticket badges, FAQ, agenda
- Speaker profiles with topic filtering
- Swoogo registration handoff
- Blog, speaker and pass detail pages
- Tiered Partners page with 150+ brand logos
- OptinMonster lead capture and Google Tag Manager
- New-year homepage rollover without a rebuild
- Ongoing content and tracking support
Attendees, speakers, exhibitors and sponsors each get a clear path.
Outcome
The site launched in February 2026. By May 2026 a new homepage was live and registration was open for 2027, with no rebuild. We continue to support the site with content and tracking updates.
Tags
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