B2C Archives - Virtual Window

The PilatesBarre

The studio sells classes, packages and memberships through Mindbody, so the website has to do more than describe classes. A new client needs to understand three formats, choose between two studios, compare offers and buy. The studio's team also runs frequent sales and needs to change offers and buttons without waiting on a developer.

Greenwood Strong Online landing page banner showing a member streaming a workout on a laptop at home

Club Greenwood

Club Greenwood had a large class schedule and members who wanted to keep training away from the club. There was no way to deliver classes online, limit them to members, or keep a growing archive of recordings organized and fast to load.

Illustration: four Phorest exports pass monthly reconciliation checks before feeding a Google Sheet for each location

Bang Salon Performance Reporting

Phorest held the data, but the information needed for a performance review was spread across separate reports. Managers needed one place to review each location and stylist without working through multiple exports.

SweatBox

A three-studio fitness brand needed its website to keep schedules, packages and gift cards current at every location.

Tone House homepage hero: Unleash Your Inner Athlete, with program cards for strength, conditioning, community and competitions

Tone House Website

Tone House is a strength and conditioning gym in Manhattan built around team-based, sports-style training. Virtual Window has supported its website, data and marketing systems since 2021.

AURA Candle Bar

AURA Candle Bar is a Chicago studio where guests work with a scent consultant to blend their own fragrance and pour a custom candle in a guided session.

BEYOND Biohacking

The site had to carry a changing speaker lineup and more than 150 partners, serve every audience from one navigation, and roll over to the next year without a rebuild.

North Mass Boulder

Booking lives in Rock Gym Pro and the newsletter runs in HighLevel, and the staff wanted to make day-to-day changes without a developer.

Upgrade Labs homepage hero: You are not broken, you are just using the wrong tools

Upgrade Labs Website

Corporate needed one consistent brand, each location needed its own microsite, and first-visit bookings had to reach the right center in Zenoti.

Altera Orthodontics

Dr. Hashemi wanted clearer positioning for braces and clear aligners, stronger local rankings and a cleaner technical foundation, all in a site parents could navigate quickly.

Penthouse Pool

A custom WordPress site for three rooftop pool clubs, built to sell memberships, rentals and private events.

Central Rock Gym homepage hero: Your Place to Climb

Central Rock Gym Website

Central Rock Gym needed one website for 29 climbing gyms, with each location easy to find and forms, booking and tracking intact through the move.

VIDA Pilates

A custom WordPress site for a five-studio Classical Pilates brand, built to turn new visitors into booked classes.

VIDA Fitness Join

A five-step online join flow that lets people pick a club, a membership and a success plan, then sign up without waiting for a tour.

Tone House Overview dashboard in Tableau shown in a browser frame on a black and volt background

Tone House Analytics

Mindbody classes, attendance, passes and purchases, refreshed nightly into thirteen Tableau dashboards that share one date range.

UAC Data Integration & Reporting

UAC had the data. It just lived in three systems and several mailing lists, and getting a straight answer meant looking people up one at a time.

Dr. Neil Vranis

A new Beverly Hills practice needed a site that read as high-design surgery, not a generic medspa.

BEYOND Wonderland

A new psychedelic science conference needed a site that set its tone and sold tickets months before the doors opened.

Bright Day Pediatric Therapies

Brand identity and website for a coordinated pediatric therapy clinic serving families in DC, Maryland and Virginia.

Bang Salon & Aura Spa

Bang Salon and Aura Spa ran as separate brands with separate websites. When they combined, the site had to become one brand with one path to book across six locations.

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