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BEYOND Wonderland
Website for BEYOND Wonderland, a three-day psychedelic science conference in Austin hosted by Dave Asprey.
EventThree-day psychedelic science conference in Austin, October 2026
BuiltOur Figma design and a custom WordPress theme
ConnectedOptinMonster lead capture, Google Tag Manager and GA4
The Problem
A first-year conference had to sell tickets months before anyone knew what it would feel like.
Objectives
Present three days of programming, speakers and partners clearly.
Register, exhibit or book a room without leaving the site.
Give interested visitors a clear way to sign up for event updates before they are ready to buy a ticket.
Challenge
BEYOND Wonderland brings researchers, clinicians, healers and curious newcomers together for three days of psychedelic science, consciousness tech and exploration at Omni Barton Creek Resort in Austin, hosted by Dave Asprey with Dr. David Rabin.
With no past event to point to, the site had to carry the tone of the thing itself, playful and immersive, without burying what attendees, exhibitors and sponsors actually need. And it had to absorb a speaker list that grew every week without ever looking unfinished.
Strategic Approach
We designed the site in Figma and built a custom WordPress theme on WP Engine, with blocks sized for a lineup in motion. Event video hero, three program pillar cards, speaker grid with topic filter, ticket tiers, entertainment, FAQ, full agenda. Travel and Lodging, Exhibit and Partners pages cover the rest of the trip, so register, exhibit and book-a-room all happen in one place.
OptinMonster catches visitors who want updates before they’re ready to buy. Google Tag Manager and GA4 handle measurement. After launch we added the blog, reworked the mobile homepage and kept the speaker order current as the lineup filled in.
What we delivered
- Site design in Figma and a custom WordPress theme on WP Engine
- Event video hero and program pillar cards
- Speaker grid with topic filter
- Ticket tiers, entertainment, FAQ and full agenda
- Travel and Lodging, Exhibit and Partners pages
- OptinMonster list building
- Google Tag Manager and GA4
- Blog and mobile homepage rework after launch
- Ongoing content and tracking support
Three pillars
Science, technology and exploration, each with a clear path to register.
Psychedelic ScienceConsciousness TechExplorationSpeakersExhibitHotel
Outcome
The site launched in 2026 ahead of the October event and carried the full program from first announcement to hotel booking. We continue to support it with content updates and tracking cleanup.
Tags
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