Portfolio

Websites, data, and connected digital systems built around real business needs.

Featured Work

Vida webpages on multiple mobile devices

VIDA Fitness

VIDA needed a website that could be custom wherever the business demanded it and simple everywhere else: connected to the systems that run the clubs,…

Key Bridge Rebuild

The Francis Scott Key Bridge rebuild needed one trusted public source for project information, construction progress and community updates.

Tone House Overview dashboard in Tableau shown in a browser frame on a black and volt background

Tone House Analytics

Mindbody classes, attendance, passes and purchases, refreshed nightly into thirteen Tableau dashboards that share one date range.

Central Rock Gym homepage hero: Your Place to Climb

Central Rock Gym Website

Central Rock Gym needed one website for 29 climbing gyms, with each location easy to find and forms, booking and tracking intact through the move.

BEYOND Wonderland

A new psychedelic science conference needed a site that set its tone and sold tickets months before the doors opened.

DC Housing Authority

Years of page addresses, vanity links and document URLs had to keep working when the legacy server was retired.

Areas of Expertise

View the breadth and depth of our portfolio by industry or by service.

Fitness & Membership

See what we can do for small and large fitness brands

Data, Reporting & Integrations

View projects that include data and analytics solutions

Public Sector & Education

See our work for housing authorities, agencies, and schools

Healthcare, Wellness & Beauty

See some of the high-end wellness and beauty websites we’ve built

Events & Experiences

See what we build when the website has to sell the experience

Professional Services & Corporate

See how we help established firms show their value online

Fitness & Membership

VIDA Fitness

VIDA needed a website that could be custom wherever the business demanded it and simple everywhere else: connected to the systems that run the clubs,…

Central Rock Gym Website

Central Rock Gym needed one website for 29 climbing gyms, with each location easy to find and forms, booking and tracking intact through the move.

SweatBox

A three-studio fitness brand needed its website to keep schedules, packages and gift cards current at every location.

VIDA Pilates

A custom WordPress site for a five-studio Classical Pilates brand, built to turn new visitors into booked classes.

Tone House homepage hero: Unleash Your Inner Athlete, with program cards for strength, conditioning, community and competitions

Tone House Website

Tone House is a strength and conditioning gym in Manhattan built around team-based, sports-style training. Virtual Window has supported its website, data and marketing systems…

North Mass Boulder

Booking lives in Rock Gym Pro and the newsletter runs in HighLevel, and the staff wanted to make day-to-day changes without a developer.

VIDA Fitness Join

A five-step online join flow that lets people pick a club, a membership and a success plan, then sign up without waiting for a tour.

The PilatesBarre

The studio sells classes, packages and memberships through Mindbody, so the website has to do more than describe classes. A new client needs to understand…

Greenwood Strong Online landing page banner showing a member streaming a workout on a laptop at home

Club Greenwood

Club Greenwood had a large class schedule and members who wanted to keep training away from the club. There was no way to deliver classes…

Data, Reporting & Integrations

Alongside our website work, we connect operational systems and turn their data into reporting teams can use.

Tone House Analytics

Mindbody classes, attendance, passes and purchases, refreshed nightly into thirteen Tableau dashboards that share one date range.

Illustrative Upgrade Labs data flow: Zenoti feeds a shared MySQL warehouse, with outputs to HubSpot for marketing and Tableau for reporting.

Upgrade Labs Data Integration & Reporting

We connected Upgrade Labs’ Zenoti data to HubSpot through a custom MySQL data layer and extended that foundation into Tableau reporting.

UAC Data Integration & Reporting

UAC had the data. It just lived in three systems and several mailing lists, and getting a straight answer meant looking people up one at…

Central Rock Gym: Data Integration & Marketing Operations

Moving records between platforms was only part of the work. Customer identifiers, shared email addresses, membership information and activity across different gyms did not always…

Illustration: four Phorest exports pass monthly reconciliation checks before feeding a Google Sheet for each location

Bang Salon Performance Reporting

Phorest held the data, but the information needed for a performance review was spread across separate reports. Managers needed one place to review each location…

Public Sector & Education

DC Housing Authority

Years of page addresses, vanity links and document URLs had to keep working when the legacy server was retired.

Key Bridge Rebuild

The Francis Scott Key Bridge rebuild needed one trusted public source for project information, construction progress and community updates.

DC PCSB homepage hero announcing the website redesign

DC Public Charter School Board

A charter school authorizer’s Drupal site had grown hard to navigate, and the families, school leaders and researchers who depend on it said so.

Office of the People’s Counsel for DC

A consumer-advocacy agency's website was hard to navigate and did little to engage the DC residents it exists to serve.

Philadelphia Housing Authority

An outdated website and architecture no longer served the agency's audiences or reflected its brand.

The Greenville Housing Authority

A cumbersome legacy .NET site made it hard for residents to find information and for staff to maintain it.

PhillySEEDS HCV Application Portal

Grant applications for PhillySEEDS programs needed a faster, more collaborative way to be submitted, reviewed and approved.

Westtown School homepage introducing Lower, Middle and Upper School

Westtown School Website

Westtown’s website serves more than one audience. Families exploring Lower, Middle or Upper School need to understand the experience and find their next step. Current…

Lighting the Way

Westtown School needed a capital campaign section inside westtown.edu that would make the case for four priorities and make giving easy.

Healthcare, Wellness & Beauty

Dr. Neil Vranis

A new Beverly Hills practice needed a site that read as high-design surgery, not a generic medspa.

Bright Day Pediatric Therapies

Brand identity and website for a coordinated pediatric therapy clinic serving families in DC, Maryland and Virginia.

Upgrade Labs homepage hero: You are not broken, you are just using the wrong tools

Upgrade Labs Website

Corporate needed one consistent brand, each location needed its own microsite, and first-visit bookings had to reach the right center in Zenoti.

Altera Orthodontics

Dr. Hashemi wanted clearer positioning for braces and clear aligners, stronger local rankings and a cleaner technical foundation, all in a site parents could navigate…

Bang Salon & Aura Spa

Bang Salon and Aura Spa ran as separate brands with separate websites. When they combined, the site had to become one brand with one path…

Events & Experiences

BEYOND Wonderland

A new psychedelic science conference needed a site that set its tone and sold tickets months before the doors opened.

BEYOND Biohacking

The site had to carry a changing speaker lineup and more than 150 partners, serve every audience from one navigation, and roll over to the…

AURA Candle Bar

AURA Candle Bar is a Chicago studio where guests work with a scent consultant to blend their own fragrance and pour a custom candle in…

Penthouse Pool

A custom WordPress site for three rooftop pool clubs, built to sell memberships, rentals and private events.

Professional Services & Corporate

MV Financial

A wealth management firm needed a site as considered as its advice.

HRGM Corporation

A 45-year construction firm needed its divisions and track record to read clearly to public agencies and developers.

Urban Adventures Companies corporate website homepage

Urban Adventures Companies Website

UAC needed a corporate website that explained the company behind its brands without making visitors navigate each business separately to understand the whole.

Kator, Parks, Weiser & Wright

Kator, Parks, Weiser & Wright is a Washington, D.C. law firm that represents federal employees in employment cases and class actions. We built the firm's…

The 33rd Team

The 33rd Team is a football media company whose analysis comes from former NFL coaches, executives and players. It publishes a steady stream of articles…

Ready to Start the Conversation?

Every engagement begins with an introductory call. We’ll discuss your goals, answer your questions, and determine whether Virtual Window is the right fit.

Blog Post

Blog Post

Portfolio

VIDA Fitness

Key Bridge Rebuild

Tone House Analytics

Central Rock Gym Website

BEYOND Wonderland

DC Housing Authority

Areas of Expertise

Fitness & Membership

Data, Reporting & Integrations

Public Sector & Education

Healthcare, Wellness & Beauty

Events & Experiences

Professional Services & Corporate

Fitness & Membership

VIDA Fitness

Central Rock Gym Website

SweatBox

VIDA Pilates

Tone House Website

North Mass Boulder

VIDA Fitness Join

The PilatesBarre

Club Greenwood

Data, Reporting & Integrations

Tone House Analytics

Upgrade Labs Data Integration & Reporting

UAC Data Integration & Reporting

Central Rock Gym: Data Integration & Marketing Operations

Bang Salon Performance Reporting

Public Sector & Education

DC Housing Authority

Key Bridge Rebuild

DC Public Charter School Board

Office of the People’s Counsel for DC

Philadelphia Housing Authority

The Greenville Housing Authority

PhillySEEDS HCV Application Portal

Westtown School Website

Lighting the Way

Healthcare, Wellness & Beauty

Dr. Neil Vranis

Bright Day Pediatric Therapies

Upgrade Labs Website

Altera Orthodontics

Bang Salon & Aura Spa

Events & Experiences

BEYOND Wonderland

BEYOND Biohacking

AURA Candle Bar

Penthouse Pool

Professional Services & Corporate

MV Financial

HRGM Corporation

Urban Adventures Companies Website

Kator, Parks, Weiser & Wright

The 33rd Team

Ready to Start the Conversation?